
Dynamic TransPromo & Data Mining
Transpromo
Turn your transactional documents into a powerful marketing tool. Eddoc Weaver provides you with a tool to take advantage of the white space on invoices, bills, and order forms to:
- Sustain customer loyalty
- Increase customer response rates
- Create up-selling/cross selling opportunities
Data Mining
Turn your documents into an effective marketing tool with personalized and relevant information. Use customer consumption, interests, and historical data to create documents that speak to your customers at an individual level. Eddoc Weaver retrieves information from databases and various sources to produce and insert a highly targeted message to your customers to increase response rates, customer loyalty, and satisfaction.
Features
Enhancing documents in legacy systems is time consuming and costly. Eddoc
Weaver creates effective communication quickly and automatically with your
existing documents and systems. Marketing messages are inserted based on
extracted customer data or data retrieved from databases and matched to individual target groups' characteristics. Just set conditions, extract variables, insert targeted messages and create output. Eddoc Weaver provides you with a simple and cost-effective solution to increase your upselling/cross-selling opportunities and customer response rates.
Applications
- Thank your customer with gift according to their recent purchases
- Send gift offers dependent on customers' interests
- Remind clients about deadlines with data retrieved from their customer profile
- Use historical data to determine promotional offers
- Use invoice to retrieve customer purchases and reiterate on mailing letter


